Prato is a city oriented to the future. Innovation is a mental attitude, ready to find simple solutions to complicated problems, playing on flexibility.
Source of ideas in fashion collections Prato is a clothing textile centre, known in the world above all for carded production cycle, based on reuse.
Prato is the European centre of the ready to wear clothes. Its University houses 30 research labs supporting firms. Restored urban spaces houses new firms, traditional knowledge and handicraft which today verge on digital technology. There are also important foreign universities which cooperate with the firms.
The city is changing appearance through the requalification of whole urban areas which become creative districts, the improvement of suburban squares, sustainable transports, the creation of a big urban park inside the medieval historical centre, to whose project are competing important international firms.
A smarter and greener Prato is waiting for us, ready to welcome talents and ideas.